About Tyson Batino

I came to Japan in 2004 with almost no Japanese. My journey has taken me from English Teacher, HR manager at corporation, and scaling 3 businesses in Japan - two B2C and one B2B. I help businesses scale in Japan through my experience in recruitment, talent management, marketing, sales, and business process optimization. I also help startups and serve as a resident mentor for both 500 global Japan and founder institute Korea.

About Tyson

I came to Japan in 2004 with almost no Japanese. My journey has taken me from English Teacher, HR manager at corporation, and scaling 3 businesses in Japan - two B2C and one B2B. I help businesses scale in Japan through my experience in recruitment, talent management, marketing, sales, and business process optimization. I also help startups and serve as a resident mentor for both 500 global Japan and founder institute Korea.

Why Choose Me

Founder Experience

Scaling Your Company Japan

I have seen many businesses struggle because of marketing agencies and market entry firms who over under deliver and "consultants / advisors" who have not successfully grown a business give advice to others in Japan.

Based on my experience of scaling two companies, I am now actively advising more than 34 businesses on how to grow their company in Japan through sales and marketing, and talent optimization, and upgrading the leaders too. We all create a ton of free content to help the Japan business ecosystem.

Japan Switch

I created a Japanese language school subsidiary and was able to rapidly scale Japan Switch sales to 4 million yen MRR in one year with a small budget through viral marketing and paid ads and then COVID-19 hit us. We maintained our size despite the borders being closed and the inbound and service industries getting crushed. This lead to receiving a small feature in the who's who in the world of business in Japan in the Japan Times.

One Coin English

Myself and 2 Japanese co-founded One Coin English . Within 6 years after founding our business, we were able to scale to than 11 locations, 8000 active students, and 200 staff.I ran HR for my first 5 years and during my last year, I successfully took over operations managing  and developing processes, introducing new systems, and making all 6 departments more effective.

Mentor Experience

500 Global

I served as a resident mentor (highest level of commitment) for the Accelerate Aichi 500 Global startup accelerator program in 2022 - 2023 - doing seminars on market entry to Japan and lead generation and doing one-one with the 17 startups who were a part of the program. The following video is a panel discussion I lead on "Smart Work" and introducing AI to make work more efficient.

Founder's Institute

I have also participated as a mentor for group 1 and 2 for the famous silicon valley idea and pre-seed stage startup accelerator Founder Institute Tokyo program. I have lead seminars on hiring the right staff in Japan, business and revenue models, and lead generation in Japan.

Work Experience

Interac

At the age of 28 with no management experience, I was promoted to assistant manager and trainer within 6 months of joining INTERAC, the second largest employer of teachers in Japan.

The 3 years I worked as an HR assistant manager was the hardest job of my life. I spent hours working overtime and studying about HR to become knowledgeable as both a manager and employee in a Japanese corporation. I was entrusted with managing a team of 150 full-time employees for our client, Yokohama city, the most important client in the company.

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Media Features

Serial Entrepreneur in Japan

Now and Zen Podcast

Opening A Japanese School

Jobs In Japan

Eikawa Teacher To Opening A School

JOBS in Japan

Tyson Batino: Late Bloomer

Business Success Japan Podcast

Tyson Batino: Influential Foreign Business People

Japan Times

Scaling Japan Podcast

I also host the Scaling Japan Podcast which gets around 200 - 300 downloads per episode and talks about business in Japan and the various ways to grow your business here!

Group 91

Here's How I Can Help

Management and HR

Increasing employee satisfaction from 2.2 to 3.8 of 5 stars in one year as voted by 150 employees at Interac.

Achieving a 4.2 star rating on Glassdoor with around 30+ votes from One Coin English teachers and management.

Hiring over 400 part-time teachers (minimum of 15 hours a week) and hiring around 8 teachers monthly with no budget in Japan.

Marketing

Creating several facebook ads that received 1000 likes and 100 shares despite such a small foreigner market in Japan and growing a business to $40,000 MRR in one year only through facebook ads.

Creating two blogs in Japan (Japan Switch and BFF Tokyo) that combine for 60,000 monthly unique visitors focusing on a niche Japanese market of foreigners.

Operations

Created multiple processes and systems that each save more than a thousand labor hours a year.

Helped integrate a company with 5 departments to collaborate and work together through creating transparency, accountability, and care.

Created financial simulations that have helped multiple clients to improve their pricing and generate more revenue.

Let's work together to scale your business

By the end of our call, you will have a clear idea of what areas of your marketing, operations, CEO and staff development we can focus on to prepare your organization and yourself for doubling, tripling, or even 10x your company.

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