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Marketing

Market Research in Japan with Robert Purss

Listen to us on: Spotify┃Apple Podcasts┃Castbox┃Player FM┃Google Podcast ┃Radio Public┃YouTube Welcome to another episode of the Scaling Japan Podcast. In this episode, we are delighted to welcome back Robert Purss for the third time. He is the founder and managing director of McLaren Group, a Tokyo-based bilingual marketing consultancy offering comprehensive services, including marketing strategy, […]

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Paid Advertising in Japan with Milosz Bugajski from Humble Bunny

Listen to us on: Spotify┃Apple Podcasts┃Castbox┃Player FM┃Google Podcast ┃Radio Public┃YouTube Welcome to another episode of the Scaling Japan Podcast. In this episode, we welcome Milosz Bugajski, a partner and advertising lead at Humble Bunny, a Tokyo-based digital marketing agency renowned for its enterprise-level performance marketing services tailored to ambitious brands. The company excels in web design, coding,

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Influencer Marketing in Japan with Stephen Heller from Hashi Media

Listen to us on: Spotify┃Apple Podcasts┃Castbox┃Player FM┃Google Podcast ┃Radio Public┃YouTube Welcome to another episode of the Scaling Japan Podcast. In this episode, we are joined by Steve Heller, the Chief Operating Officer of Hashi Media, a rapidly rising social media and influencer marketing agency based in Tokyo. The company specializes in tech, gaming, and lifestyle brands, serving

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Import Compliance and Logistics in Japan with Scott Scofield from COVUE

Listen to us on: Spotify┃Apple Podcasts┃Castbox┃Player FM┃Google Podcast ┃Radio Public┃YouTube Welcome to another episode of the Scaling Japan Podcast. In this episode, we are joined once again by Scott Scofield, CEO of COVUE. COVUE is well-known as a leading brand operator in Japan which provides a full-service market entry platform. Following our previous discussion in Part 1

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E-Commerce Websites and Platforms in Japan with Scott Scofield

Listen to us on: Spotify┃Apple Podcasts┃Castbox┃Player FM┃Google Podcast ┃Radio Public┃YouTube Welcome to another episode of the Scaling Japan Podcast. Today we’re joined by Scott Scofield, CEO of COVUE. COVUE is well-known as a brand operator in Japan where they provide a full-service market entry platform into Japan. From import to logistics to retail, COVUE is a one-stop

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Marketing Agencies in Japan Part 2 with Robert Purss

Listen to us on: Spotify┃Apple Podcasts┃Castbox┃Player FM┃Google Podcast ┃Radio Public┃YouTube In this episode of the Scaling Japan Podcast, we welcome once again Robert Purss, Founder and Managing Director of McLaren Group. Following our discussion in Part 1, we will explore the ways to find the right marketing agency for your company. This includes paying for

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PR and Media in Japan with Momoka Ebi from Redhill

Listen to us on: Spotify┃Apple Podcasts┃Castbox┃Player FM┃Google Podcast ┃Radio Public┃YouTube In this episode of the Scaling Japan Podcast, we welcome Momoka Ebi, an accomplished professional specializing in PR, sales, and marketing. At Redhill Japan, Momoka oversees key client management while driving sales, human resources, and marketing initiatives. With Redhill’s rapid growth since 2014 and its

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JETRO Startups in Japan with Yusuke Kaga and Will Ferguson

Listen to us on: Spotify┃Apple Podcasts┃Castbox┃Player FM┃Google Podcast ┃Radio Public┃YouTube In this episode of the Scaling Japan Podcast, we welcome Yusuke Kaga from JETRO’s Startup Support Division and Will Ferguson, an expert in international startup growth. We explored JETRO’s role in aiding Japanese and foreign startups, uncovering case studies and tips for navigating the Japanese

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Marketing Agencies in Japan Part 1 with Robert Purss

Listen to us on: Spotify┃Apple Podcasts┃Castbox┃Player FM┃Google Podcast ┃Radio Public┃YouTube In this episode of the Scaling Japan Podcast, we welcome Robert Purss, Founder and Managing Director of McLaren Group, a Tokyo-based bilingual Marketing Consultancy offering end-to-end services including Marketing Strategy, Consumer Research, and Business Development. With over 15 years of experience, Robert’s professional journey includes

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Account Based Marketing in Japan with Robert Heldt

Listen to us on: Spotify┃Apple Podcasts┃Castbox┃Player FM┃Google Podcast ┃Radio Public┃YouTube In this episode of the Scaling Japan Podcast, we welcome Robert Heldt, the CEO of Custom Media. Serving as a comprehensive B2B agency, Custom Media specializes in providing marketing, branding, and PR solutions tailored to global enterprises seeking to establish or grow their presence in

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